2018, Number 3
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Revista Cubana de Educación Médica Superior 2018; 32 (3)
Notes for the study of the internationalization of the professional services of health in Cuba
Reinoso MT, Tamarit DT
Language: Spanish
References: 9
Page: 219-224
PDF size: 190.73 Kb.
ABSTRACT
A literature review is carried out of the trends of studies in the field of internationalization of professional services in the contemporary world. Its relevance is analyzed considering the characteristics of our country, supported by its successful practical contribution in the last six decades to more than a hundred countries, as well as its recent incorporation into new modalities in full development worldwide. Proposals are outlined for research topics that contribute to improving the quality and efficiency of these services in all areas of expression.
REFERENCES
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Ecured. Operación Milagro. Ecured.cu. 2018 [citado 15 Ene 2018]. Disponible en: https://www.ecured.cu/Operación_Milagro.
Ministerio de Salud Pública. Dirección Nacional de Estadísticas. Anuario Estadístico de Salud 2017. ISSN: versión electrónica 1561-4433. La Habana; 2017.
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Gronroos Christian. Internationalization strategies for services. Journal of Services Marketing. 1999;13(4):291.
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